EXCLUSIVE INTERIOR DESIGN MASTERCLASSES FROM EXPERTS
INTIMATE SETTING - LIMITED TO 16 PARTICIPANTS
PRACTICAL EXAMPLES, CASE STUDIES AND IN PERSON SIMULATIONS
To discuss in class and to take home with you
Practice with real Client’s projects in class
INTERIOR DESIGN BUSINESS ULTIMATE GUIDE MASTERCLASS PROGRAM
ONE DAY MASTERCLASS. FROM 10AM TO 5PM.
1 - Leadership, Vision and Values
- Dreamer/Realistic/Critic - what attitudes win in business
- The business Vision: Values, Purpose and Goals in Interior Design
- Discovering your Values
2 - S.W.O.T. Analysis
- Strengths, Weaknesses, Opportunities and Threats of the interior design business
- Finding your ideal niche in the market
3 - Clients: how to find and manage them
- Demographic of your ideal client
- Where do they live and how they spend their day
- Where do they socialize and what do they like/what's their sense of taste
- Personality attributes of your ideal client and what makes them happy
- Business attributes and how to connect to your clients
- Watch out for suspicious clients - red flags
- Clients: You are just another supplier for them
- Build a legal back-up
- Follow the cash-flow
4 - Interior Design Services
- What are the steps for an Interior Design project, from client interview to design phases
- Concept Design - How to develop a full bespoke design strategy
- Drawing Packages - From Floor Plans to lighting, electrical, Furniture Layouts
- Specification of Furniture, Fittings and Equipment (FF&E)
- Sourcing/Procurement of Furniture, Fittings and Equipment (FF&E)
- Project Management/Coordination
5 - How to grow your business
- Cash Flow is King
- Company set up
- How to deal with banking
- HR - the powerful art of delegation
- Leadership and company culture
6 - Project Structure and Fee Proposal
- Workflow - the step by step of the interior design process: from meeting the client to project completion
- The first interaction with a prospective client
- Financial negotiations and how to get your worth
- How to conduct a Client’s Intake
- Two practical examples of briefs to exercise in class
- How can we charge for our services?
- How much do we charge - the magic formula
- Practical examples of Fee Proposals
- Fee proposal guidelines
- Project Schedule
- How and when to send invoices
- Practical example of an Invoice - mistakes to be avoid
- Creative presentations - how and what to present
- Drawing packages - the essential to communicate with the vendors
- Dealing with difficult conversations and conflicts
- Specification and Sourcing - examples and tips
- Suppliers: how to choose them and the good strategy to maximize returns
- Contractors: how to manage them and how to keep the client posted
- Site work coordination
- Timing sheets and meeting reports
- The Punch List
- Photoshoot - tips and strategy
TESTIMONIALS
clementine martini
clementine martini
clementine martini
“Matteo’s Maestro’s class is everything you want to know on how to build an interior design business! His professional experience in advertising agency makes it extra special …it helps crafting your brand DNA that will ultimately define the type of projects & clients you want to attract. Because his class is very practical, creative and
“Matteo’s Maestro’s class is everything you want to know on how to build an interior design business! His professional experience in advertising agency makes it extra special …it helps crafting your brand DNA that will ultimately define the type of projects & clients you want to attract. Because his class is very practical, creative and to the point, you can immediately apply your learnings to your current / future business. Excellent for both beginners and advanced professionals! I would definitely sign up for more classes.”
katie malik
clementine martini
clementine martini
“I’ve attended the master class ran my Matteo years ago and it’s been the backbone for setting and growing my interior design business. He taught me everything I needed to know and gave me the confidence to go for it. Rest assured you will be blown away and leave the course with all the tools you need to set up and grow a successful business.”
mark cabili
clementine martini
mark cabili
" Taking Matteo Bianchi’s design class was a game-changer for me. The exclusive in-person Design Masterclasses provided a depth of knowledge and hands-on interior design experience that you simply can't get from online tutorials or books. Matteo's approach to teaching how to communicate effectively with trades and vendors was incredibly v
" Taking Matteo Bianchi’s design class was a game-changer for me. The exclusive in-person Design Masterclasses provided a depth of knowledge and hands-on interior design experience that you simply can't get from online tutorials or books. Matteo's approach to teaching how to communicate effectively with trades and vendors was incredibly valuable; it transformed the way I manage my projects and collaborate with industry professionals and how I price consults and handle invoicing. He equipping me with the skills to run my design business more efficiently. If you're serious about elevating your design career, Matteo's classes are an investment you won’t regret.